《一個品牌的誕生》我花了一千萬,買了什麼呢?EP01 Ft.outerspace廖人帥【聖結石Saint】

《一個品牌的誕生》我花了一千萬,買了什麼呢?EP01 Ft.outerspace廖人帥【聖結石Saint】


hello everyone I’m Saint this is a reality show of entrepreneurship a start of a brand you’ll see the beautiful and the cruel of it here and you’ll be the very important role in this series there are so many decisions that we need to vote and decide together how to create a brand? check this out in 2019 I’m going to create a brand for my dream when I was a child what can I buy with 10 million dollars a house a sports car put it in the bank or fund for the interest for me it’s not cool how about buying a dream cool enough? the most favorite thing that I like to do in my life it is to start a business of course it’s the most painful thing but I learned so much from that to be a youtuber is a entrepreneurship but today I’m not just create that
it’s a brand to do this in Taiwan it’s really hard but if so makes me wanna challenge it it has two meanings first, my English name Saint but it shown the meaning that it looks like me but it’s not the second reason is I’m not a saint don’t put your system of values and the morality on me I am who I am
not a saint we’ll start with the idea for this brand after we got the name and the idea we are going to talk about the plan wait before I do this I should interview someone who’s the host of outerspace it’s a Taiwanese brand that I like and admire the design is very cool so let’s go
we’ll go to outerspace we are here hello
welcome to the outerspace so cool how long you waiting for us
this is our fan thanks for the interview today
can I ask some questions? Ok we can do an interflow looking forward to see you for so long Leo cuz I know when you create outerspace for a long time
like 10ish years from 2007 should be 12 years and meanwhile it’s a Taiwanese brand that I admire so much it’s really cool the coolest brand in the universe they insist this and they said the products were made in outerspace not somewhere else cuz you ran the business for so long as a host what do you think about the difficulty in this brand and the field you mean now?
yea right now?
yea we all have the same competitor not enemy but a competitor
it’s Taobao oh really?
it’s cheap and also there are many kinds of things so we have more and more competitors not only Taobao
your competitors are from the internet yea
it’s not like before we have to go to Ximen to shopping yea that’s what I’m saying you have to go to Ximen not anymore
you can just surfing on the internet and everyone like internet sensation and youtubers they all doing the business right now that’s enough
so many ppl sailing their products so the competitors are from everywhere not bad but it’s hard to survive got it
and I have one more question you are going to close this shop in Ximen in the end of March yea this year in the end of March it’s been 10 years for this shop opened in 2009
you must have the emotion… I don’t wanna go to the office or Ximen shop recently cuz I might breakdown really?
I’m here today just for you sorry
I don’t wanna face it but it’s not a failure for me it succeed before
I can only say it’s more suitable on the internet so we decide to close it unwillingly close the last shop on the earth but we’ll still be there on the internet no you are in the cloud system yea we are in the outerspace it’s good to be in the cloud system so you mean on the internet there are two elements for success the most important are design and originality that many ppl can’t get it oh yea
the only way they know us is from report but it’s not a popular option and now self-media instead so in fact the point is who wear it
even better if the host is famous for example you are famous on the internet now
no no no you think wacky boys are nothing
no oh come on I put them in my heart and respect
no kidding I always stand straight when they came hello hello
di~(the catch phrase from Wacky boys) the boss is famous then the products sale well and the other point is the feature of the product to be honest
general customers prefer the cheaper things but if it’s cheap and with features it’s the better choice for the customers so you gonna get all of the clothes on sale? well… if no one buy that I have to do it isn’t it? yea true
for my living tho I don’t have any shops I still hope I can provide good design by the internet tho not much will care abt your design and originality on the market perhaps but it’s what I really wanna do anyway I earn enough money I don’t need to rely on my brand how bold you are
if the trend is internet you can consider to cooperate with me yea sure
right? you should I must have a proposal maybe I’ll go back to get a proposal OK good
let’s do it ok sure
right? you are famous enough I wanna ask you the second one you’ve ran the business for so long and so much experiences what’s the suggestion for me who’s a newbie on this field keep you famed but it’s just like what I just said before if the boss is famous then it goes well for sure and the people you cooperate with must be famous too and it’s more easier to work together true
so just keep to be famed everyone just buy the the vanity so you have to keep the quality in the future the quality
or your style should be stand out more maybe it’ll be different in these two area thank you very much for all the suggestion thank you
that’s it? or what you gonna say in the end? please support us and buy our products then if you have more money you can buy S AIN’T ok cool you can buy our co-brand hey Leo you said if I spend over a limit there’ll be a special thing happened there’s a vanity shouting there’s a vanity button
press it the alarm will ring for you make you feel high so crazy the idea that let the store scream for you
oh so creative I feel so interesting of the idea
I’ll put it into my… don’t plagiarize
yea I will design is to plagiarize I invited my team here today
to have a meeting the main reason is that when you start a business or a brand you’ll make a proposal usually you’ll give it to…
for example you have to grant a loan or ask ppl to invest
it’s really annoying but it’s good for me it’s a chance to learn by the form and list I can check one by one if there’s something lost so we’ll discuss with the team today it’s on the trend this season… it’s a fantastic red shoes…… I’m in Y3 HongKong we bought cap and T-shirt here
and a pair of shoes Y3 is a great brand that I admire so much and I hope I can learn something from it by purchasing the products
I wanna wear them by myself to be a good creator
I should know the real idea of the buyers so we’ll be a good user tho they had a idea of doing the DadShoes I think the design on the side which can stick on it the design is great
and you can stick it to the other side as well cuz it can switch to this side maybe it’s cool enough to see on the first sight
probably and as you step the other foot
cuz it’s the same thing no matter which side the idea I admire the most is we searched it
basically he found it so magic
look at this one google “recycling” now
look it’s the same did you see that?
why is the quality so different? can you tell?
the white part F*ck so cool the symbol is when the early 1900ish the plane was landing without light
they use this on the side to tell the way to the pilot
yea so when the beginning of the brand I found they have some lawsuit and the zebra crossing see the fantastic thing is Off-White it can use the things in life so quality so cool the question of the interview is when you saw the symbol what did you see and show this
what did you see cycling
what did you see and if he said oh cycling
ok you can leave now you don’t have wisdom
yea I think the different thing from other brands is we have our media to do the marketing it’s a great advantage
cuz there are so many artist they’ll create a brand of them but the artist from the traditional media the media decide if they can on TV or not so they must have the chance and reporters to report and so on and they can on TV it’s rare now that youtuber create a brand recently like 千千 she did it
and Ray du the magazine we all know that he has a brand of the magazine by him we should say it’s a namesake brand except your own media
combine the personal networks that you deal with for a long term it’s a good way for the first step like you sold clothes in the beginning so you know many access and so on or some friends
so the self-media and the personal networks are the advantage of the brand there’s a advantage that the show we made now
A brand is born we can invite the viewers to participate in and then they can make a choice so the great advantage is that
we did not produce it yet after we design it and then represent to all and see if you’ll like it
we don’t know we do it the other way
we know your request first if there are two type
which one you like and they’ll choose but maybe they don’t buy it we can imitate some internet sensation
they use instagram to get everyone involve and make a decision for her like the logo or where to put it it’s not a big deal but we can interact and a marketing our advantage is that we have more info you don’t have the chance if you start from nothing no one knows him/her yea
maybe only their friends ask them the opinion my company will support us to do this cuz many things gonna be complicated like website and the capital flow how to deal with it the company can deal with that it’s good that we don’t have to spend so much money and time and efforts to do that in fact we know nothing abt this field we all newbies so if we can make it to be a famous local brand it should be a news on TV right? it’s a miracle so as the youtubers director haven’t direct before scenarist haven’t write before actors haven’t act before totally not profession at all so there are so many traditional media think we know nothing sometimes just cuz we don’t have the experience to limit us so we don’t have the frame we don’t think that how we should do when we make clothes how we should do when we create a brand or how we should do when we shooting for the sound should have a boom operator we don’t I’m worry that we might be over confident we just talk all the time and then there are lots of things we have to handle with when we have to face the customer complaints and return replace goods and so on I don’t know if we can handle it many great achievement should be talk and discuss one more advantage is that the host is so naive and optimistic and the disadvantage is the host is so naive and optimistic we discussed some of the plan and the way of marketing now we have to discuss the core of the brand
a symbol not a logo
we have the other team to design I have told them my ideas and I like some brands that they use simple symbol to represent their brands so I wanna try to do that type the key word logo design look this might have the feeling of S yea it is
it’s an idea cuz I have a idea of X or a simple pattern with the combination if an S and a ring of light I have this thinking I think of DNA
molecule or quantum we are facing the future so it can be a…. it’s something that we don’t know like quantum quantum is a theory that we don’t understand and we create a thing that we don’t know either it’s a coincidence that one of our editor his parents have a company for clothes printing and they know some relative company it should be more easier to cooperate with ppl who you know already not sure
I’ll ask him hello 阿汪 available to talk now? I have a question that your family has a company of printing right? you know the relative factory owner right? like what?
cloth factory and sew factory and you are printing company I’m thinking to create a brand now to see if I have a chance to cooperate with you I have to say it first that I choose you cuz you are a member of my team so we have a sense of trust so if you delay or some flaw and so on you have to take the responsibility of course we pay for that I won’t ask you to give me the discount cuz I know you I don’t need it but I need the quality and the service so that we can work together steadily for long term I go to your factory next week and let me know the operations and the procedures by the way please give me the cloth and sample and I can tell if I’m there
ok? thank you see you next week ok everyone
I’ve talked to my editor we discussed how we can work together and some details and next week I’ll go to the factory to know the further info and make sure all the quality of the products that you got is perfect in fact before two weeks I asked another team to design the logo I don’t know how you deal with that but if it’s me I hope for example you can adjust it maybe three versions like you said adjust the sharpness for the first one and the second one adjust more and the third one we don’t adjust the sharpness we adjust the other things actually what I want to do is very close as you thought we have two ways and we adjust one into 2~3
yea OK?
yea 2-3 maybe just 2 cuz it’s difficult to choose if we have to many options
yea I’ll filter out something that is not good enough and I won’t send it out
got it so just 2-3
ok right?
ok the logo team called me they have 4 versions and we like 1 and 4 but I can’t post it cuz there are some copyright issue so maybe later and next Tuesday they’ll propose again and adjust more detail if we have it we can show you the logo oh no I have to film some videos maybe the next episode we can show you around the factory so we’ll finish here for this episode today it’s a whole new entrepreneurship reality show a brand is born if you like it
please stay tuned all of you are very important cuz I’ll need all of you in the future to make lot of decisions the episode is finished
if you like my video
please click like and share
don’t forget to subscribe my channel
I’ll upload unscheduled at 6 pm see you next time the last question what product do you want me to make T shirt or cap? please leave your comment for us

100 Replies to “《一個品牌的誕生》我花了一千萬,買了什麼呢?EP01 Ft.outerspace廖人帥【聖結石Saint】”

  1. 👉聖結石品牌《SAIN'T》官網►►https://www.saintnotsaint.com/
    這是一個創業創品牌的實境秀,歡迎你們在底下留言回答最後的問題唷~

  2. 個人覺得 素色帽T搭配著你最簡單的LOGO標誌這創作肯定有人喜歡,就好比supreme一件白色素色帽T搭配著小LOGO 就吸引了很多年輕人買,短袖部分 或許可以增添一些較為威風的動物元素 搭配自家LOGO 創造出五分袖 甚至是7分袖 也是不錯得選擇,加油 這部影片讓我直接訂閱你,我才不到20 能從你影片吸收一些創業知識真的很感謝!

  3. 短tee是必备的。
    我觉得以 saint 的名字来讲可能需要去查看版权会比较安全哦.
    Just in case you will face any problem with YSL SAINT LAURENT.
    加油加油!

  4. 棒球帽比较酷吧。。。制造新的潮流。。。可以考虑在🎩设计上面的花一些只有saint 独特的小巧思。。。才容易被人看到。。。限量发售。。。才可以体现产品的价值。。。

  5. 廖人帥說的沒有錯,一般人不懂設計,但一些知名品牌就很單純的素色衣服印上個品牌logo,價格往上飆漲,這是設計?
    再來就是品質管控、材質與性價比也是極度的不符合

    說難聽點這創業企劃最後可能淪為粉絲買單,話說最近每個一線網紅團體幾乎都踏入成衣界。
    反骨:幾乎是粉絲取向
    群人:沒細究,但好像也是便偏粉絲取向
    館長:機能材質掛帥,價格很親民,但設計偏向骷髏logo居多

  6. 我是一個從國三就想要自創品牌的人我連品牌名稱都想好了[HOLY] ,但看完這部影片我好想哭因為我覺得我的夢想離自己更遠了。
    但我認為我真的非常有創意跟想法,希望有天能背人看見。
    我認為你目前因該不會成功,因為我覺得你們的風格不夠強烈,如果你們只是出了件衣服上面只印了你們的品牌這樣覺得會失敗你們可以運用剪裁設計或其他設計或可以跟台灣時尚品牌合作,聖傑石的個人風格也要加強。

  7. 建議短T可以是那種女性露一點點肚子的短T,顏色可以是黑色,白色,矢車菊藍,白牛仔布色
    顏色參考:https://zh.wikipedia.org/wiki/%E9%A2%9C%E8%89%B2%E5%88%97%E8%A1%A8

  8. outerspace真的是我看過設計最認真最屌的品牌!我們大家都非常愛穿!絕對不是因為我拿了很多贊助講這些話!是真的這些設計都超屌!很好看!

  9. 雖然自媒體是優勢,但也是外在威脅,因為您的觀看客群是否有消費能力,而不是一昧消費自媒體的邊際效益,加油!!

  10. 這個主題我很喜歡 尤其是過程
    但我覺得創業最大的問題可能會是在於準備上線的部分
    雖然我也沒實際創業過
    但也有耳聞不少

  11. 不要再製做垃圾了,地球資源是有限的。你又不懂design,又做一些垃圾街牌。不要以為放一個logo在tee上就是design。please ,you don't know crap about fashion

  12. 用低成本創造高價值創意可以無限♾人們總是被框架限制住了 衣服一定要長那樣嘛 一塊布正中間挖一個洞🕳️ 套在身上就是衣服啦 不是嘛 跳脫框架才有新的創意

  13. 台灣成功是製造業不是服務業
    所以在很多地方還有傳統的製衣廠
    如果是走布置通路
    建議可以找尋傳統的成衣廠
    用大量印上LOGO大回饋方式去鋪成

    設計要玩要有區隔和寡占
    覺得可以從帽子鞋子開始
    收集或者潮流追隨者知道很多品牌
    但不是再這塊有注意的大多都只知道
    NIKE 和 棒球帽系列
    或許主打的是叛逆是態度
    但市場這樣的潮流態度太常見了

    SAINT占了個S類似超人感的優勢
    超人一個狂打其他DC英雄甚麼都鮑羅萬象
    有挑戰生活挑戰父母挑戰不爽
    挑戰孤獨挑戰沒錢挑戰創業
    居然創業就是想留點甚麼甚至賺到錢
    如果是騙假片假可以可以
    還不如好好地當UTUBER擴大不同通路
    因為最後來說就是把成衣印上你的SAINT
    加油加油 !!!

  14. 我是負責專利的工作 提醒你專利在每個國家 不同類別都要先處理 花費需要上百萬 所以要先決定哪些類別要先處理 可以比較節省成本

  15. 起先可以比較注重在夏天的單品, 無論材質還是款式都是比較偏向夏天, 畢竟台灣熱天比例高, 夏天衣物市場比較大

  16. 我真心覺得可以學館長,創品牌很棒,但是主要是造福台灣的製造商,不要為了壓低製造成本,暴利的賺,去選擇便宜東南亞的製造商

  17. 可以跳出框架設計發明新種類的服飾或是單品嗎?這樣人們才有記憶點,就像當初的iphone,加油,台灣該出個創意牌子了

  18. 短T應該會好一點,因為配件其實比較不實用,甚至現在的人也越來越少用配件,短T的話隨時可以穿,而且好看的話,隨便達其實都簡單就可以穿出門,而且短T也好搭配,不用太花俏簡單即可

  19. 台灣不缺這種沒文化設計感低的品牌 花一千萬做騙騙學生的東西 想做衣服 去多了解日韓歐美整個服裝走向吧 我覺得妳對於服裝的了解太低太低

  20. 覺得先從短T開始吧!!
    畢竟人出門可以不戴帽子但不會不穿衣服對吧^^
    ((身為胖子的我…有個小小心願
    希望聖結石的品牌可以照顧到胖子阿阿阿阿阿!!
    胖子也想穿得好看時髦有特色))

  21. 應該是出帽T吧!
    想到聖結石就是帽T阿!
    沒別的比這個更有代表性

    我是網頁設計師
    如果你需要一個品牌網站,
    我的價格是3萬5起包含第一年的空間及網址協助註冊,首頁加五個內頁設計。
    https://willcoast.com/
    過去我是品牌行銷企劃總監,
    如果你需要到百貨設專櫃品牌,
    也可以聊聊。

  22. 你知道打拳的那種繃帶嘛?想要不一樣就出這個,還可以找館長聯名,你們有想到嘛?

  23. 聖結石其實就是一個品牌了, 它可以包裝任何東西, 這個節目你等於是拿已經做好的品牌再做一個品牌包在上面。路線其實就是館長的惡名昭彰, 這是成功率很高的事情你已經有一手好牌 (最難的那一段你已經熬過來了), 不要搞笑把一手好牌給打爛了加油

  24. 加油!昨天就有看到這個影片,但是一直沒有點進來看,今天看完了!感覺很興奮,每個人都有夢想,但可以實現只很困難的,重點是還拍成影片,重點是還讓看影片的我們可以有參予感,還可以真正的參予,這樣的感覺真的很棒!
    其實什麼產品都不重要,重要是品牌,因為有品牌加持,產品只要品質好,一定會很酷!
    加油!我一定會一直關注的!!!

  25. 個人是紡織業者
    當然 台灣品牌是支持
    但是10個做成衣的
    沒有1個是做長久的…
    除非是像lativ直接轉去國外生產
    再以價格戰打進來~

  26. 在討論的過程 我覺得聖嫂dodo很理智 把問題想的很廣,不會一頭熱去做一些沒思考過的事情!

  27. 那從6:48 我觀察到,聯名款是叫Suck My D*** 咯?

Leave a Reply

Your email address will not be published. Required fields are marked *